42 Touches Presentation, Executive Exchange, 121010
Our “42 Touches: Effective Go-to-Market Strategies” presentation has been very well received by tech and professional services company CEOs in the mid-Atlantic region. We’ve done the presentation about a dozen times and it clearly shows all of the marketing and sales work that must go in to getting a prospect to eventually become a paying customer. Check out the presentation. It’ll be eye opening.
- Helped Microsoft Kick off its Marketing Programs to Not for Profits
- Former DIAMOND Marketing Client Earns Investment
- Good article on segmenting customers
- Five Things Gov't Contractors Should Consider When Bringing Products to Market
- Classic Interview with Andrew Forbes from 2005
- The Sweaty, Smelly Part of Marketing
- Tips for marketing your federal business with Amtower
- Always fun to bring new technologies to market
- Four Marketing Ideas We Presented This Morning
- Vertical Market Development for Business Intelligence SW Company
- Developed Marketing Strategy for Asian Electronics company looking to enter the US market
- Customer Profiling and Segmentation for $2B Software Company
- Showed Government Contractors that Microsoft does have a DCAA-Compliant Offering
- Re-launch of a Business Software Company into New Verticals
- Federal Government GSA and Marketing Program Creation
- Helped Network-Attached Storage Vendor Pick Verticals
- Targeted Lead Generation Program for Well-Funded E-Commerce Software Company
- Specialize in Helping Government Contractors Launch Projects
- Everyone needs lead generation
- We help you select the best marketing agency
- Why Conduct Customer Surveys?
- Fred Diamond Writes Opening Chapter in New Government Marketing Book
- We Offer Outsourced Senior Marketing Leadership to Growing Tech Firms
- Intelligent Transportation Systems (ITS) program development, positioning, and implementation for US branch of a global 2000 electronics company
- Pick a Card, Any Card. Pick a Vertical, Any Vertical
- Andy Forbes Interview
- Here Are Three Things You Can Do When Your Product's Behind
